The Story
Nails by Mets is an award-winning mobile nail service that’s operates around London and Internationally. Run by a tram spearheaded by Metta Francis, their services in the delivery of professional nail art from simple to intricate designs has received recognition
Our Approach
We were hired by the Nails by Mets team to deliver a bespoke WordPress theme for the brand. With the CEO having a background in art and design herself, she was very clear in the direction she wanted – we were flexible enough to allow her to have influence in our design strategy.
Working alongside her branding team who had defined the visual guidelines and assets for the nail company, we scoped the project by mapping out desired user journeys with wireframes that would become the foundation and inform the output of website.